Abstract. This article analyzes the historical and cultural background, as well as the current situation and development prospects of the creative industries ecosystem in the Republic of Tuva. A comparative analysis of this remote, subsidized region and its neighbors, Sokha-Yakutia and Krasnoyarsk Krai, revealed its strengths, vulnerabilities, and strategies of young creative professionals that can contribute to the development of creative industries. The study describes successful practices in digitalization and the adaptation of Tuvan cultural heritage to the needs of show business and ethnic tourism (specifically, throat singing, gastronomy, and national costume). Ten in-depth semi-structured interviews with local experts involved in developing the region's creative sector and integrating cultural heritage into creative products in demand by the experience economy and tourism were also analyzed. The study identified three key challenges hindering the development of the republic's creative industries: insufficiently developed mechanisms for supporting business and entrepreneurship in the cultural sector, weak horizontal ties in society (in particular, the absence of creative clusters where such ties could emerge), and a lack of experience of successful regional and international creative collaborations between specialists of different fields and age groups. A resilience strategy focused on mixed financing, human-centeredness, and horizontal ties is proposed as a solution to this situation. In this case, as international experience shows, small investments designed for the long term enable a gradual transition from a survival mindset to a sustainable lifeline, necessary for the development of a creative industries ecosystem.
Keywords: cultural heritage, Republic of Tyva, creative economy, ecosystem, resilience, digitalization, cultural and ecological tourism
Citation: Mongush, V. R., & Novikova, A. A. (2026). Problems of Integrating Cultural Heritage into the Creative Industries of the Republic of Tyva. Kreativnye industrii [Creative Industries R&D], 2(1), XX–XX. doi: 10.7868/S3033670826010028 (In Russ.).
Abstract. The study of the experience of developing tourism and creative industries, which provide an independent track for the socio-economic development of the Arctic territories, reflects a request to identify the strength and properties of humanitarian industries that reveal their potential in regions where resource-extracting industries are the key drivers of development. A pre-project study and a review of sources showed that until 2024, tourism and creative industries were considered as an active resource for the development of territories separately, and in the current period, there is a noticeable trend in the interaction of these industries with each other both in the vectors of strengthening each other in economic and technological areas, and in identifying their impact on the sustainability of the quality of life in the Arctic region. However, the initial data of the study showed an imbalance of such interaction in the Murmansk region, which made it possible to formulate the purpose of the study - to collect and interpret empirical data on the current state of development of tourism and creative industries in the Murmansk region in order to identify the nature and forms of productive cooperation between tourism enterprises and creative industries in this Arctic region. Qualitative research (interviews, questionnaires) became the basic methods for collecting empirical data, their grouping and interpretation was carried out taking into account the approach to the object of research as a humanitarian system, that is, open, changeable and incomplete by any point in time. Previously, such studies have not been conducted, so its results are important for the development of search methods, and the practical significance is determined by the possibility of including conclusions and recommendations in the system of management decisions to support enterprises in the creative industries and tourism, the formation of business networks for the design of complex products in the segment of the experience economy. Research prospects are related to the creation of a broader database, productive visual models for designing development scenarios and forms of collaboration between tourism and creative industries.
Keywords: tourism, arctic territories, creative industries, collaborative practices, Murmansk region
Citation: Zhelnina, Z. Yu., Sizova, I. A., Korman, A. M., & Polomarchuk, A. K. (2026). Cooperation in Tourism and Creative Industries in the Arctic: A Case Study of the Murmansk Region. Kreativnye industrii [Creative Industries R&D], 2(1), XX–XX. doi: 10.7868/S303367082601003X (In Russ.).
Abstract. Today, creative industries operate not only as a space of aesthetic search, but also as a socio-economic system in which market mechanisms operate. Many regions prioritize cultural development and strive to attract organizations and industry representatives. Cultural institutions and organizations in creative fields, designers and artists, galleries, art dealers, collectors and connoisseurs of beauty form a complex network of interactions where creative marketing plays a key role. As a result, the active and effective development of this type of economy in modern realities is becoming an integral part and a necessary condition for ensuring high rates of socio-economic movement in cities, regions, and countries and improving the quality of life of their populations. An important feature of the development of creative industries is their non-industrial nature and such factors of production as creative and intellectual potential, intellectual resources. Many researchers of creative capital emphasize that this type of economy is based on ideas rather than physical assets, while solving a number of economic, political, social, cultural and technological problems, while being at the intersection of art, business and technology. The purpose of this article is to examine the historical and regional experience of the development of the cultural economy through the glass industry of the USSR. The historical section and the appeal to the results of the past will be considered on the example of the production of souvenir, essentially marketing products, the now-defunct Leningrad Art Glass Factory, as one of the types of communication and marketing of the Soviet Union.
Keywords: Leningrad Art Glass Factory, souvenirs, creative industry, creative economy
Citation: Danilovskikh, A. V. (2026). Creative Marketing in the USSR: Crystal Souvenirs from the Leningrad Art Glass Factory (1960s). Kreativnye industrii [Creative Industries R&D], 2(1), XX–XX. doi: 10.7868/S3033670826010041 (In Russ.).
Abstract. The digital dissemination of the sculptures from Tang mausoleums allows people worldwide to experience the charm of Chinese art transcending the limitation of space and time. This paper aims to promote international applications and strategies for the new Chinese cultural tourism industry, with the principle of “spreading outstanding traditional Chinese culture globally”. It explores the trend of the preservation of Tang mausoleum sculptures in the new media context and constructs a new paradigm for the dissemination of these cultural heritages through the empowerment of science and technology. This digital platform breathes new life into traditional Chinese cultural art, providing an optimal method for research, preservation, and promotion of the cultural heritage.
Keywords: Tang imperial mausoleum sculptures, cultural heritage, digital dissemination, information technology
Citation: Zhang, H., & Zhang, Yu. (2026). Research on the Digital Dissemination of Cultural Heritage of Tang Mausoleum Sculptures. Kreativnye industrii [Creative Industries R&D], 2(1), XX–XX. doi: 10.7868/S3033670826010053.